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Mazda's new branch office in Beijing
5th November, 2007
A Mazda Motor Corp. unit in Shanghai that oversees Mazda's Chinese operations said Monday it has established a branch office in Beijing to supervise the Japanese automaker's sales network in the country.
Mazda Motor (Shanghai) Business Management & Consulting Co. decided on the move as it sees a need to promote a unified marketing strategy for the Mazda brand in the nation before the company adds a new sales channel in January next year.
For sales of Mazda cars assembled at Changan Ford Mazda Automobile Co. in Chongqing, Mazda set up in April this year a new company, Changan Mazda Motor Sales Corp., which is scheduled to start operating after the turn of the year.
Through the new unit and its existing sales firm, FAW Mazda Motor Sales Co., Mazda will aim to achieve annual sales of 300,000 units in China in 2010.
As part of its efforts to boost sales in the nation, Mazda is considering raising its equity stake in FAW Mazda Motor Sales to 40 pct from the current 25 pct, according to Mazda officials.
This year, Changan Ford Mazda Automobile started operating an engine plant and a vehicle plant, both in Nanjing.
In late October, the vehicle plant kicked off production of the Mazda 2, known as the Demio in Japan. The Mazda 5, known as the Premacy in Japan, will become available in China in December via shipments from Japan.
About Mazda & its offices-
`Peakorter:
3-1, Shinchi, Fuchu-cho, Aki-gun, Hiroshima-ken 730-91, Japan
Tel: (082) 282-1111
Telex: 652333 MAZDA J
Fax: (082) 287-5188
Tehased:
Hiroshima
(Sõiduautod & )
3-1, Shinchi, Fuchu-cho, Aki-gun, Hiroshima-ken 730-91, Japan
Hofu
(Passenger Cars, Transmission)
888-1, Nishinoura, Hofu-shi, Yamaguchi-ken 747, Japan
Miyoshi
(Diesel Engines)
551-1, Tengumatsu, Higashi-sakeya-machi, Miyoshi-shi, Hiroshima-ken 728, Japan
U.S.A.
AutoAlliance International, Inc.1 International Drive, Flat Rock, MI 48134-9498 U.S.A.
Overseas Representative Office:
U.S.A.:
Mazda (North America), Inc. 1444 McGaw Avenue, Irvine, CA 92714, U.S.A.
Mazda (North America), Inc. Detroit Office 22000 Gibraltar Road, Flat Rock, MI 48134-9405, U.S.A.
Mazda (North America), Inc. Jacksonville Branch 8601 Youngerman court Unit 9 Jacksonville, FL 32244, U.S.A.
Mazda (North America), Inc. Miami Office 2250 NW 84th Avenue, Unit 101, Miami, Florida 33122, U.S.A.
Mazda (North America), Inc. Washington D.C. Office 900 17th Street, N.W., Suite 630 Washington D.C. 20006, U.S.A.
Germany:
Mazda Motor Corporation Europe R&D Representative Office Hiroshimastrasse 1 61400, Oberursel, Germany
Belgium:
Mazda Motor Representative Office (Europe) Mechelsesteenweg 311 B-1800, Vilvoorde, Belgium
Mazda Motor Europe SA/NV Mechelsesteenweg 311 B-1800, Vilvoorde, Belgium
Australia:
Mazda Representative Office (Australia) 37 Lorimer St., South Melbourne, Vic. 3205 Australia
China:
Mazda Representative Office (Beijing) 530 China World Tower China World Trade Centre No. 1 Jian Guo Men Wai Avenue, Beijing, China
Thailand:
Mazda Liaison Office (Southeast Asia) 665 Mahachai Road, Bangkok, Thailand
U.A.E.:
Mazda Representative Office (Middle East) P.O. Box 19701 Dubai, U.A.E.
South Africa:
Mazda Representative Office (Pretoria) Simon Vermooten Road, Silverton Prertoria, Transvaal, The Republic of South Africa
Parts Centre:
Belgium:
Mazda Motor Parts Centre (Europe) S.A. Chaussee de Haecht 1475 1130 Brussels, Belgium
Overseas Plants:
China, India, Korea, Malaysia, Philippines, Indonesia, Myammar, Pakistan, Iran, South Africa, Kenya, New Zealand, Trinidad and Tobago, Thailand, Vietnam, Zimbabwe, Colombia, Ecuador, U.S.A.
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Historical & Present Record:
1920 Toyo Cork Kogyo Co., founded in Hiroshima.
1927 The company renamed Toyo Kogyo Co., Ltd.
1931 The head office and plant moved to present location. DA type three-wheel truck production begun.
1932 First export of DA type three-wheel truck begun.
1950 Production of CA type four-wheel trucks, CF type compact four-wheel fire engines and CT type three-wheel trucks begun.
1958 Small size four-wheel truck Mazda Romper on sale.
1959 Three-wheel light truck K360 on sale.
1960 First light passenger car R360 Coupe introduced.
1961 Light truck B360 on sale.
License agreement concluded with NSU-Wankel of West Germany for the rotary engine.
1962 Light passenger car Carol 360 and compact passenger car Carol 600 on sale.
1963 Mazda 800 Estate on sale.
Total production of Mazda vehicles passed 1,000,000th.
1964 Mazda E2000 and Mazda 800 Sedan on sale.
1965 Technical cooperation was established with Perkins of England for development of diesel engines.
Miyoshi proving Ground completed.
1966 Passenger car Luce (Mazda 1500 Sedan) on sale.
Ujina passenger car plant completed.
Total production of Mazda vehicles passes 2,000,000th.
1967 Familia 1000 Sedan (Mazda 1000 Sedan), diesel engine truck Mazda E2500 and first rotary engine car Cosmo Sports (Mazda 110S) on sale.
1968 Familia Rotary Coupe (Mazda R100 Coupe), Luce 1800 (Mazda 1800 Sedan), and light truck Porter (Mazda E360) on sale.
1969 The first rotary engine sedan Familia Rotary SS (Mazda R100 Sedan), diesel engine truck Boxer (Mazda E3800) and Luce Rotary Coupe (Mazda R130 Coupe) on sale.
Total production of Mazda vehicles reaches 3,000,000th.
1970 Capella Rotary (Mazda RX-2) and 1600 (Mazda 616) Coupe/Sedan introduced.
Total Production of rotary engine cars passes 100,000th.
1971 Rotary engined Savanna (Mazda RX-3) and 1300 cc Grand Familia (Mazda 808) introduced.
Total production of Mazda vehicles reaches 4,000,000th.
1972 Ujina No. 2 passenger car plant completed.
Rotary engined, first low-pollution car Luce (Mazda RX-4) Series introduced.
Total production of Mazda vehicles passes 5,000,000th.
1973 Luce 1800 (Mazda 929) introduced.
Total production of rotary engined cars reaches 500,000th.
Total number of vehicles exported reaches 1,000,000th.
1974 Design Centre completed.
1975 Mazda RE models first meet the 1976 Japanese emission standards.
Full-sized rotary engined car Mazda Roadpacer introduced.
Cosmo (Mazda RX-5 amd 121) on sale. It receives "'75 Car of the Year" award in Japan.
1976 Total export of Mazda vehicles reaches 2,000,000th.
1977 Mazda 323 (GLC) and 626 introduced.
1978 Production of rotary engine cars exceeded 1,000,000 units, Savanna RX-7 on sale. It receives the honor of "Car of the Year" award in Japan. Capella (Mazda 626) introduced.
1979 Total cumulative production reaches 10-million units. Annual output exceeds one-million units.
1981 New FWD Familia (Mazda 323/GLC) introduced. New Mazda T2000/T3000 introduced.
Familia (Mazda 323/GLC) wins "Japanese Car of the Year" award. New Cosmo and Luce (Mazda 929) series introduced.
1982 Completion of Hofu Passenger Car Plant.
Introduction of FWD Capella (Mazda 626).
Capella wins "Japanese Car of the Year" award.
1983 Total cumulative production reaches 15 million vehicles.
Introduction of New Bongo (E-series).
1984 Introduction of New Titan (T-series).
Toyo Kogyo Co., Ltd. renamed Mazda Motor Corporation.
1985 Hiroshima Technical Research Centre opened.
Establishment of Beijing Office in China.
Mazda Motor Manufacturing (U.S.A.) Corp. started the construction of its Michigan plant.
Introduction of Familia (Mazda 323) Full-time 4WD in Japan.
1986 Total cumulative export reaches 10 million units.
Luce (Mazda 929) introduced in Japan.
1987 Total cumulative production reaches 20 million units.
Mazda begins vehicle production in U.S. plant.
1988 Introduction of Capella Cargo (Mazda 626 Station Wagon).
MPV, all-new multi-purpose vehicle, introduced in the U.S.A.
Persona, all-new compact speciality car, introduced in Japan.
1989 Mazda formed two new subsidiaries to encompass machine tool and rock drill operations in Japan.
All-new convertible two-seater sports cam Mazda MX-5 introduced.
1990 New Cosmo introduced in Japan.
Europe R & D Representative Office opened in Germany.
1991 Mazda 626 and MX-5 voted "Best Car of the World" in each category by German magazine, Auto Motor und Sport.
Mazda announced plans for a second sales channel in Austalia.
1992 Mazda began a pilot plastic recycling project in November 1991, in Germany and in January 1992, in Japan.
Eunos 500 (Xedos 6), all new upscale sedan, introduced.
1993 In April, Mazda unvailed the World's first Miller-cycle engine designed for practical use in automobiles. Lantis introduced in Japan. Eunos 800 (Xedos 9) introduced.
1994 New Familia (Mazda 323) introduced. New Capella sedan and Capella Wagon introduced In Japan. New Familia lean-burn engine model introduced in Japan.
Capital: 93,798 millio yen (as of Aug. 31, 1994)
Number of employees: 28,364 (as of Jan. 10, 1995)
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Main Products:
Passenger Cars
RX-7, MX-6, MX-5, MX-3, 929 Hard Top (Sentia), Xedos 9 Sedan (Eunos 800), Xedos 6 Sedan (Eunos 500), 626 (Sedan, Hatchback and Station Wagon), 323 (Sedan, Hatchback, Hardtop and Station Wagon), 121, Carol, MPV
Buses
T2600/T3500, E2000/E2200
Vans
323 Van, 626 Van, E1800/E2000/E2200
Pickups
B1600/B2000/B2200/B2600 4 x 4 Marvie, E2000/E2200
Trucks
T2600/T3000/T3500/T4000
Release link:
http://www.automobiledir.com/press
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