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BMW -Goals achieved in Asia
25th October, 2007
BMW has extended its sales targets in Asia reached sooner than planned.Originally it had until 2008 total of 150,000 cars in the region want to sell.
"This target, we have already achieved this year," said the new sales executive Stefan Krause on Wednesday at the Motor Show in Tokyo.. Especially in the growth markets are in the first nine months, in part strong growth rates have been achieved.
In Korea, with a rise of 21% leading position in the premium segment claimed In India wants more than the planned 1,000 vehicles sold. Japan is still the largest market in Asia, said Krause. Here are to the end of September more than 44,000 BMW, Mini and Rolls Royce sold, a decline of 3% in the current weak Japanese market.
No Lexus competitor
The Munich want their sales outlets in Japan to 196 for 100 for BMW and Mini. Because the Japanese market premium offer a great growth potential; Only 4% of the car market were attributable to the premium sector. In Germany, there were 30% opposed. Toyotas precious brand Lexus BMW currently fear not.Lexus was perhaps in some markets a competitor, said Krause, but not globally.
Release link:
http://www.automobiledir.com/press
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